Research by Google confirms the obvious: when consumers need to research products, prices, availability etc, it’s easier to use the mobile Web.
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Thanks for the article. I have one question: Those white scanners that McDonalds has, are they for only for coupons for that specific app? is the app offering these scanners to interested merchants? who is selling those scanners? i hears that the functionality of mobile coupons via barcode often suffers because merchants use different kinds of scanners. would be great to have your insights on this.
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