Learn more about each of the winners and finalists, including videos.
Meffys 2012 Winners: Sims Freeplay (EA); ABRSM Aural Trainer; Barclays Pingit; Yala Music; Al Jazeera Sport Mobile Apps (Perform); biNu; Just Dance 3 (CP&B); Lookout Mobile Security; Afroes Moraba; Citibank Tablet App; Calltrunk; GetJar Gold Virtual Currency.
The Cannes Mobile Lions winners 2012: the award-winning mobile campaigns with case studies and videos
With 27 video case studies from Google (Grow); Johnson & Johnson (JWT); Chevrolet (GS&P); Hospital for Sick Children (Cundari); Australian Defence Force (George Patterson Y&R); South African Breweries (Ogilvy); Emart (Cheil); Red Tomato Pizza, (TBWA); Toyota (Party Tokyo); Microloan Foundation (DLKW LOWE), Bradesco Seguros (AlmapBBDO); The Village (Look At Me); Meat Pack (Saatchi & Saatchi); Gagosian (@Radical.Media); Telefónica (Y&R); Intel (Ansible). Also includes mobile winners from Media, Direct, Promo, Cyber Lions etc.
May 2012: videos/case studies of winning campaigns include Sony Xperia Studio (LBi); Nike Training Club (AKQA); Beef Essentials (Reactive); Heineken Star Player (AKQA); Google Wallet (R/GA); The Human Body App (DK, AKQA); The Onion; Yelp Mobile, Unstuck, Hulu, Spotify, Flipboard, Bloomberg Businessweek, Target and Kayak.
As the World Cup kicks of in South Africa this week, mobiThinking goes behind the scenes on one of the host nation's largest mobile sites… a soccer lovers' site that attracts a much larger crowd than the PC site.