Mobile marketing experts
The 2009 Top Ten mobiThinkers
This essential resource profiles in depth ten pioneers from the most successful brands, publishers and agencies in mobile Web marketing – it’s packed with innovative campaigns, helpful tips and insights from across the globe
The insider’s guide to mobile Web marketing in Canada
As the Winter Olympics 2010 kicks off in Vancouver, we turn to Laura Marriott, Canadian national, mobile guru and ex-president of MMA to be our guide to mobile in Canada. She taps Canada's top wireless experts for the latest news and views on mobile Web, services and marketing.
Five-minute interview: Tom Eslinger, digital creative director, Saatchi & Saatchi Worldwide
Saatchi's head of digital is on a mission to persuade both brands and the advertising business that mobile should be a critical part of their marketing mix. That means allocating more of the budget to mobile and investing in the necessary expertise.
The insider’s guide to mobile Web marketing in Germany
Get the latest stats and facts on Europe's largest mobile market from ComScore founder Gian Fulgoni and MMA Germany chairman, Mark Wächter - includes top 10 mobile sites, the leading brands, agencies, publishers and ad networks.
Five-minute interview: Jonathan MacDonald, JME.net – entrepreneur, consultant, blogger, speaker
The key to a successful mobile strategy is identifying and meeting the needs of citizens, through interactive and utility-based mobile services, says MacDonald.
The insider’s guide to mobile Web marketing in the UK
Almost 27 percent of the UK mobile subscribers now use their phone to access the Internet. mobileSQUARED’s Nick Lane shares brand new statistics and insight.
The mobiThinking interview: Ilicco Elia, Reuters Mobile
With a decade of experience, Reuters is both a veteran and a pioneer in mobile. And Ilicco Elia who runs the consumer side of Reuters’ mobile business is a refreshingly frank man, happy to share Reuters’ wealth of mobile experience and his views on what still needs to change in the industry.
The insider’s guide to mobile Web marketing in India
With 525 million mobile subscriptions and rising India is the world’s second largest mobile market after China. Cell phone penetration dwarfs both landlines and PCs, making the mobile channel the obvious channel for meeting the growing digital information and entertainment needs of this vast market.
The insider’s guide to mobile Web marketing in the US by Laura Marriott
The US is a market of over 270 million mobile users, collectively spending more on mobile data than anywhere else on the planet. Let the world’s leading mobile ambassador guide you through the ins and outs of the US mobile Web, as she shares invaluable insights, statistics, resources and tips.
