Mobile Marketing Tools
Helping You to Build Pocket Rockets: helpful links to build innovative applications and an arsenal of creative ideas. We've got an expertly-compiled list of essential third party resources for the modern mobile marketer, and a Stats Corner for factoids to impress bosses, investors and sceptics.
Conferences and awards for mobile marketers’ diaries (including offers)
* Mobile Social Media Europe (London, UK, March 15, 2010) * * China Mobile Internet Summit (Beijing, China, April 7-8, 2010) * * Mobile Marketing Forum APAC (Singapore, April 14-15, 2010) *
Gomez and dotMobi Latest Mobile Benchmark Data
The first-of-their kind Gomez / dotMobi benchmarks compare and rank the mobile Web experiences provided by the top businesses in airline, banking and search by measuring five critical dimensions of success for mobile Web sites — readiness, discoverability, speed, success and consistency.
December '09 Millennial Media’s Scorecard for Mobile Advertising Reach and Targeting (SMART)
Millennial Media’s monthly SMART is designed to provide brand advertisers data and insights to drive decisions on mobile advertising campaign spend.
